Effective: May 2025
At Tack’n’Ride, operated by sole proprietor F. Bécheiraz, we take the protection of your personal data seriously. We treat your personal information confidentially and in accordance with applicable data protection laws and this privacy policy.
1. Responsible Person
Tack’n’Ride
Owner: F. Bécheiraz
Altmannsteinstrasse 36
8181 Höri
Switzerland
Email: info@tacknride.com
Website: www.tacknride.com
2. Collection and Processing of Personal Data
We collect personal data when you:
- visit our website,
- create a customer account,
- place an order,
- contact us via form or email,
- subscribe to our newsletter,
- participate in promotions.
We may process the following data:
- Name, address, phone number, email address
- Shipping and billing details
- Payment information
- IP address and browser information
- Order history and user behavior (e.g., clicks, page views)
3. Purposes of Data Processing
We process your data to:
- fulfill contracts (orders, delivery, invoicing)
- provide customer support and communication
- comply with legal obligations
- improve our website and services
- display personalized content and ads (only with consent)
4. Sharing with Third Parties
Your data is only shared when necessary or legally required, including with:
- Shipping providers (e.g., Swiss Post, DPD)
- Payment providers (e.g., Stripe, PayPal, Twint)
- IT and hosting service providers
- Authorities when required by law
5. Cookies and Similar Technologies
Our website uses cookies and similar technologies to ensure functionality and analyze usage.
- Essential cookies: For basic features (e.g., cart functionality).
- Functional cookies: Remember user preferences.
- Analytics cookies: Analyze usage behavior (e.g., Google Analytics).
- Marketing cookies: Show personalized advertising (e.g., Google Ads).
You can change your cookie preferences at any time via the “Privacy Settings” link at the bottom right of the website.
6. Google Services with Personalized Tracking
Google Analytics with Advertising Features
We use Google Analytics with extended advertising features (e.g., demographics, Google Signals). More info: Google Privacy Policy
Google Ads Remarketing
Allows us to display personalized ads to previous visitors of our website across the web. Data is processed pseudonymously.
7. Data Security
We implement appropriate technical and organizational security measures to protect your data. Data is stored on servers in Switzerland or the EU.
8. Storage Duration
We only store personal data for as long as necessary for the stated purposes or as legally required.
9. Your Rights
You have the right to:
- access, correct, delete, or restrict your data
- withdraw previously given consent
- object to direct marketing
- data portability
To exercise these rights please use the buttons "REQUEST MY DATA" and "ERASE MY DATA" in you customer profile. You can adjust your cookie preferences anytime using the link "PRIVACY SETTINGS" on the bottom right hand side of the webpage. Please note that we can only erase or anonymize data as soon as all due dates of active processes have expired.
Contact: info@tacknride.com
10. Changes to This Privacy Policy
This privacy policy may be updated. The current version is available at: www.tacknride.com/en/content/2-privacy-policy